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对于想创业开店的新手来说,很多都搞不清楚展示柜和货架的区别,明明想进行定制展示柜,通过网络找展示柜生产厂家,但是却输入文字“货架”,在网海里遨游了半天没有找到想要的展示柜生产厂家。
那么什么是展示柜生产厂家呢?
展示柜生产厂家主要是从事的是产品个性化定制生产活动,根据店铺的位置和大小进行有个性的设计,从而在芸芸众生中脱颖而出。而展示架生产厂家主要从事的是产品堆放生产活动,他卖的东西的是日常所需的,靠量来取胜的一种形式。一般于超市形式出现。
对于展示柜生产厂家来说,定位很重要,举例说明在沃尔玛看到的银饰店铺和在友谊商场看到银饰店铺,他们卖的都是999纯银系列,但是价格却天壤之别,主要是考虑的因素有两个,一个是提炼的纯度,一个是做工的工艺和技术,同样的道理,一个展示柜生产厂家如果做了沃尔玛的银饰展示柜,那么他定位就不高,进的材料在市场上是比较低的价格,例如一块1220x2440的MDF,他们的平整度密度和环保等级决定 了展示柜生产厂家想要采购的板材进价翻倍的不同,而涉及手工质量好坏,工人主动负起责任的展示柜生产厂家厂家招聘工人时的工价更是千差万别,也是翻倍的系数。
上个月我回了趟老家,帮朋友去五金橱柜厂买一个橱柜,那质量真是吓死人,到处都是锋利的刀口,我说你不怕割手导致赔钱么?工人爱理不理的说一两百块钱的东西不要那么多要求行吗?能用就行了。我仔细看看材料,主要有202和201的,居然也有304,虽说是进的次等的304,报价便宜很多,但是配上这么不负责任的工人,真是可惜了304。做出来是垃圾,还危险系数那么高,如果是我们展示柜生产厂家的话宁愿不做。对了,曾经有个一起跟张有为老师学习的新同学,问我怎样才能做到出口品质,他做了两年多了很迷茫,有点撑不下了,我说了一句,宁缺毋滥,坚持坚持再坚持。
当然很多展示柜定制商家对个性化定制的展示柜生产厂家生产的展示柜很是担心,因为不像展示柜生产厂家批量生产库存销售的看得见摸的着,为什么他们能大批量生产呢,因为一个原因是价格低廉,更主要的原因是他们的展示架可换性强,沃尔玛不要,去万佳,万佳不要去百佳。所以像卖衣服一样不怕没有人买。
而展示柜生产厂家定制的就不一样,看完展示柜定制施工图和效果图就要付工程款生产,中途都是视频检查或者到厂检查,出展示柜生产家前工程款付清才出货。对于这一流程刚开始很多展示柜定制商家很不理解,经过展示柜生产厂家不断的解说和到卖场后比想象中还要好的时候,作为展示柜定制商家也就默认了这个流程。这也是双方制约的一个程序,因为做出来展示柜定制商家不要的话,展示柜生产厂家就要赔上人工钱,材料钱,然后还要请货车交垃圾处理费,这些都是展示柜生产厂家经营成本。
展示柜生产厂家设计展示柜更多的是注重个性化设计,人无我有,做一个靓丽的宣传载体,无形中带来丰厚的销售业绩,本质就跟超市完全不同的概念。
说了那么多,那很多展示柜定制商家怎样去找心仪的展示柜生产厂家呢?
要有齐全的部门,如办公室有设计,业务,技术,销售,财务等部门;车间有开料,木工,打磨,油漆,五金,组装,出货等部门缺一不可,但凡少了一项多会增加展示柜生产厂家发外的成本,自然展示柜的价位就会比其他厂高许多。
尽量找出口特别欧美澳等国的展示柜生产厂家,能出口欧美澳等国的展示柜质量和设计自然不会差到哪里去,因为他们一般都会设计好图纸再来中国找展示柜生产厂家。所以设计的理念自然在世界上是属于领先地位的。
服务很很重要,很多展示柜生产厂家都是花大价钱把官网做到首页去,然后只做短期生意,做一单完一单,没有考虑过做回头客,他们把钱和精力都放在广告上,自然就没有更多的精力去考虑长久发展,所以放在百度首页广告位的展示柜生产厂家能坚持十几年的真心不多。像现在疫情当下很多展示柜定制商家不敢去展示柜生产厂家参观的情况下,更多的会选择 已经合作过的质量和服务都不错的展示柜生产厂家。
For novices who want to start a business and open a store, many are confused about the difference between display cabinets and shelves. They often intend to customize display cabinets but accidentally search for "shelves" online, resulting in a long journey through the internet without finding the desired display cabinet manufacturers.
So, what is a display cabinet manufacturer?
A display cabinet manufacturer is primarily engaged in personalized customization and production activities. They design cabinets tailored to the location and size of the store, aiming to make the store stand out from the crowd. In contrast, a shelf manufacturer focuses on the production of shelves for everyday use, relying on quantity to gain a competitive edge, often found in supermarkets.
Positioning is crucial for display cabinet manufacturers. For example, the same silver jewelry sold in Walmart and Friendship Mall may have vastly different prices, mainly due to factors such as purity and craftsmanship. Similarly, a display cabinet manufacturer that produces cabinets for Walmart is likely to use lower-priced materials, and the quality of craftsmanship and the wages paid to workers can vary significantly.
I recently visited my hometown and helped a friend purchase a kitchen cabinet from a hardware cabinet factory. The quality was appalling, with sharp edges everywhere. I asked if they were concerned about injuries and potential compensation. The worker responded indifferently, stating that for such a low-priced item, not many requirements should be made. Upon closer inspection, I found that the materials were mostly 202 and 201 stainless steel, with some inferior 304 steel. Despite the use of 304 steel, the irresponsible workmanship made the product unsafe. If a display cabinet manufacturer encountered such a situation, they would rather not take the order.By the way, once a new student who was studying with Zhang Youwei asked me how to achieve export quality. He had been doing it for more than two years and was very confused. He could not hold on any longer. I said, “It is better to have quality than quatity.” Hold on, hold on, hold on.
Of course, many display cabinet manufacturers are very worried about the display cabinets made by the manufacturers of personalized display cabinets, because unlike display cabinet manufacturers mass production inventory sales can be seen and felt. Why can they have mass production? One of the reasons is that the price is low, but the main reason is that their display shelves are interchangeable. If you don't want Walmart, then go to Wanjia. Doesn't want Wanjia, then go to Parknshop. So like selling clothes,they are not afraid of no one to buy.
However, the display case manufacturer's custom-made ones were different. After reading the display case's custom construction drawings and effect drawings, they would have to pay for the project to produce. Halfway through, they would have to video check or go to the factory to check, display cabinet out of the manufacturer before the project payment to ship. For this process at the beginning of many display case custom manufacturers do not understand, after the display case manufacturers continue to explain and to the store even better than expected, as a display cabinet custom vendors will default to this process. This was also a procedure that was restricted by both sides, because if the manufacturer of the display case did not want it, the manufacturer of the display case would have to pay for the labor and materials, and then pay the garbage disposal fee to the truck, these are display cabinet manufacturers operating costs.
When designing display cabinets, manufacturers focus on personalized designs to create unique advertising mediums that can potentially lead to significant sales. The concept is fundamentally different from that of supermarkets.
To find a suitable display cabinet manufacturer, merchants should consider the following:
The manufacturer should have a complete set of departments, including design, sales, technology, and finance in the office, as well as departments such as cutting, carpentry, polishing, painting, hardware, assembly, and shipping in the workshop. Any missing department will increase outsourcing costs and potentially raise the price of the cabinets.
It is advisable to find manufacturers that export to countries like the US, Europe, and Australia, as their quality and designs are often superior. These manufacturers often receive designs from overseas clients, ensuring that their design concepts are leading in the industry.
Service is crucial. Many manufacturers invest heavily in advertisements to attract new customers but neglect long-term development. In the current pandemic situation, merchants who cannot visit manufacturers in person tend to choose those with proven quality and service.
我是展柜大小姐章娅妮,来自东莞鑫峰展柜厂,30年来我们厂只做类似于卡地亚珠宝这样的奢侈品展柜和道具。
100多个国内外品牌授权我们厂制作展柜和道具,虽然我们贵一点,但是品质堪比卡地亚。
既能做钟表、珠宝、博物馆等展柜,又能做陈列道具的工厂,这样的工厂,在国内没有第二家。
我已经用自己的姓名“章娅妮”注册了展柜品牌,这代表了我此生不转行。
做了不称心的展柜,应该来鑫峰厂试试。
手机/微信:17688026138
联系人:章娅妮
地址:中国广东省东莞市企石镇永发工业区环企大道42号之一
I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.
More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.
Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.
I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.
Do not satisfactory display case, should come to Xinfeng factory to try.
Tel/wechat: 17688026138
Contact: Zhang Yani
Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province,China
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