离我们最近的一座省会城市——广州，又传来了一个章娅妮展柜的好消息。客户货比4家之后，还是回到鑫峰展柜厂下单，令我实在太振奋啦！

这位客户也是95后的小伙，整个家族从事翡翠行业，也带了很多亲戚加入翡翠销售的团队。在今年之前，一直做淘系电商，翡翠也是在互联网平台上做的，但是随着这几年做的抖音、视频号，直播带货的兴起，他们也不得不转变策略。

成年人做出改变，一定是遇到不得已的情况，当你生意好的时候，一定不会想着去改变。业绩下滑的时候，才会想到去转变经营策略。

广州的老总就是属于这种情况，完全没接触过实体店，他们的互联网营销相当厉害有功底有资金，近几年在网络平台的销售投入产出比越来越不好。因此他们团队也考察了市场上的店面情况，预备通过线上引流到线下，在线下比如 北上广深这样的一线城市和杭州成都 这样的新一线城市的商场去开旗舰店。

既不脱离互联网，又搭上了实体店，尤其像翡翠货物价值高的产品，通过互联网确实很难直接下单，超过上万块的产品在实体店更容易成交。

这也是他一个做电商的人，转变过来要做实体店的原因，因为是第一家店铺，他也怕踩坑，怕走弯路，到处奔走对比学习，从杭州到广州、佛山、东莞都看了个遍，那天他说“没想到，展柜都有这么多的讲究”是啊，任何一个行业都有门道在里面，遇到靠谱的供应商，就事半功倍，遇到不靠谱的就.......

我们鑫峰展柜厂是他看的第一家厂，后续又去看了3家，有一天下午5点钟突然发信息给我，说很急，要到工厂来敲定下单，当时我没看手机，等到我看手机的时候是6点半了，客户说他已经到我办公室了。

好家伙，这效率。说干就干。

客户已经是第三次来我们工厂了，他这架势，今天是非下单不可了。他也很直接的告诉我，后来他又看了3家厂，甚至还把人家的报价单给我看了，他说比我便宜的也有，比我贵的也有，工厂规模比我们小的也有。

一圈看下来，他还是觉得我最靠谱，做生意也是要讲究缘分的，他信任你，你就有千万种可能，不信任你，那就换一个。

当晚汇到我们公账80%的定金。

鑫峰厂30多年，从没有辜负过任何一个客户，诚心诚意做人，正心正念做展柜，做了不称心的展柜，应该来鑫峰厂试试。

The nearest provincial capital city to us, Guangzhou, has brought another piece of good news regarding the Zhang Yani display cabinet project. After comparing four suppliers, the customer returned to Xin Feng Display Cabinets to place an order, which has greatly boosted my spirits!

The customer is a young man born in the '90s, and his entire family is involved in the jade trade, having brought many relatives into the jade sales team. Prior to this year, they were primarily engaged in e-commerce through Taobao, selling jade online. However, with the rise of platforms like Douyin and video accounts, as well as live-streaming commerce, they had to adjust their strategy.

Adults only make changes when they face unavoidable circumstances. When business is good, one doesn’t think about changing things. It’s when performance declines that one considers shifting strategies.

The situation of the Guangzhou executive fits this scenario perfectly. They had never dealt with physical stores before, yet their internet marketing was quite strong and well-funded. However, the return on investment from online sales platforms has been declining in recent years. Therefore, their team conducted market research and decided to attract online traffic to offline stores, planning to open flagship stores in first-tier cities like Beijing, Shanghai, Guangzhou, and Shenzhen, as well as emerging first-tier cities such as Hangzhou and Chengdu.

By not abandoning the internet while embracing brick-and-mortar stores, especially for high-value products like jade, direct online purchases become challenging, whereas transactions for items priced over ten thousand yuan are easier to conclude in physical stores.

This is the reason why someone deeply rooted in e-commerce decided to venture into physical retail. As this is their first store, he feared making mistakes and going down the wrong path, so he traveled extensively to learn and compare options, visiting factories in Hangzhou, Guangzhou, Foshan, and Dongguan. He said, "I didn’t realize how much there was to know about display cabinets." Indeed, every industry has its intricacies, and working with a reliable supplier can make things much smoother, while unreliable ones can lead to complications.

Xin Feng Display Cabinets was the first factory he visited, followed by three others. One day, at 5 PM, he suddenly messaged me saying he urgently needed to finalize the order at our factory. I didn’t see the message until 6:30 PM, by which time he had already arrived at our office.

What efficiency! Ready to act immediately.

This was the third time the customer visited our factory. His determination indicated he was set on placing an order that day. He candidly told me that he had visited three other factories and even showed me their quotations, noting that some were cheaper than ours, some more expensive, and some had smaller facilities.

After reviewing all options, he still found us the most trustworthy. Business is also about chemistry; when a client trusts you, countless possibilities open up. Without trust, they will simply move on to another supplier.

That night, 80% of the deposit was wired to our company account.

Xin Feng Factory, with over 30 years of experience, has never disappointed any customer. We sincerely conduct ourselves and conscientiously manufacture display cabinets. If you've encountered unsatisfactory display cabinets elsewhere, you should give Xin Feng Factory a try.

我是展柜大小姐章娅妮，来自东莞鑫峰展柜厂，30年来我们厂只做类似于卡地亚珠宝这样的奢侈品展柜和道具。

100多个国内外品牌授权我们厂制作展柜和道具，虽然我们贵一点，但是品质堪比卡地亚。

既能做钟表、珠宝、博物馆等展柜，又能做陈列道具的工厂，这样的工厂，在国内没有第二家。

我已经用自己的姓名“章娅妮”注册了展柜品牌，这代表了我此生不转行。

做了不称心的展柜，应该来鑫峰厂试试。

手机/微信：17688026138

联系人：章娅妮

地址：中国广东省东莞市企石镇永发工业区环企大道42号之一

I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.

More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.

Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.

I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.

Do not satisfactory display case, should come to Xinfeng factory to try.

Tel/wechat: 17688026138

Contact: Zhang Yani

Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province，China.