昨天是周日，今年的展会可谓是应接不暇，光广交会展馆我就来了第4趟。前几日就收到消息建博会开展了，我想着去寻觅一下有没有新的装饰材料或者五金配件，柜台锁是我迫切想找的，现在用的锁稳定性和安全性极高，用了20多年没有出过意外也是国内第一大品牌的锁，但是唯一就是不够美观，放在我的柜台上是咋看咋不顺眼，所以一直想找个美观的锁，或许我应该自己开模去定制锁具。

逛到13号展馆的时候，看到有我们商业零售空间设计展的论坛在发布，于是我坐下听了2个小时，有好几位嘉宾都是我之前在空间展见过的，这不巧了么，不仅有设计师、做店装的、也有展示制造的工厂。

收获了好几个关于设计理论的知识点，每次出去能收获哪怕一个知识点就是来得值。

1）达蒙老师是诺卡罗设计公司的创意总监，我到的时候就听了他一点点演讲，而且是英文演讲，需要同行者翻译，就没有理解的太深刻，还是得好好学习好英文，以后或许可以跟国外的商展人沟通。他提倡的可持续发展，举个例子：中东和埃及有很多金字塔，人家的建筑几千年都没有风化，也没有发生变化，我们在做设计时，也要考虑可持续发展，不是一味的向前看，要经常回头看看经典的设计案例。

我在想，我们做展柜制作和陈列道具时候，是不是应该在选材方面也要有这种考虑层面？

2）红方设计的向老师演讲的关于颜色的运用和931设计法则：9是9米外足够吸引眼球起到引流的作用；3是3米之内步步引人入胜；1是1米之内看详情看细节。

3）现在的90后和00后生活在一个美的世界，有自己对美的理解，所以设计的时候遵从“颜值即正义”。现在我们购物时，往往被漂亮的外观吸引，哪怕这个东西不使用，但是它好看啊！没办法，要掏钱。

4）设计之前先定颜色，不同的颜色代表不同的品牌。

大约4点半就结束了此次的演讲，厚脸皮找每位嘉宾打了招呼并拍了合照，一定要拍照记录。而且回家要回顾今天的演讲过程和知识点，不然第二天就忘记了。

愉快的一天，意外的收获。

别人做不好的展柜，欢迎你到鑫峰展柜厂来试试。

Yesterday was Sunday, and this year's exhibitions have been non-stop. I’ve already made my fourth trip to the Canton Fair Complex. A few days ago, I heard that the Construction Expo was underway, so I decided to visit to search for new decorative materials or hardware accessories. In particular, I am eager to find new cabinet locks. The locks we currently use are extremely reliable and safe, having been in use for over 20 years without any incidents and are the top brand domestically. However, they are not aesthetically pleasing, which makes them stand out unfavorably on our cabinets. Therefore, I have been looking for a more attractive lock and even considered creating a custom mold for our own locks.

While walking through Hall 13, I saw a forum on commercial retail space design and decided to sit and listen for two hours. Several of the speakers were familiar faces from previous exhibitions, including designers, store fitters, and manufacturers involved in display production.

I gained several valuable insights into design theory, making the trip worthwhile even if just for one piece of knowledge.

1.Mr. Damon, the Creative Director of Nocaro Design Company, gave a brief speech in English when I arrived, which required translation by a colleague. Despite the language barrier, his message emphasized the importance of sustainable development. Using the example of the pyramids in the Middle East and Egypt, which have stood unchanged for thousands of years, he stressed the need to consider sustainability in design, not just moving forward but also looking back at timeless designs.

Reflecting on this, should we also consider sustainability when selecting materials for display cabinets and fixtures?

2.Mr. Xiang from Hongfang Design spoke about the application of colors and the 931 design principle: 9 stands for attracting attention from 9 meters away to draw customers in; 3 stands for captivating customers within a 3-meter radius; 1 stands for showcasing details and specifics within 1 meter.

3.Generation Y and Z live in a world where aesthetics are valued, and they have their own interpretations of beauty. Thus, the principle of "beauty is truth" applies in design. When shopping, we are often drawn to attractive appearances, even if the item isn’t functional—it’s simply appealing!

4.Color Selection should precede design. Different colors represent distinct brands.

The session concluded around 4:30 PM. I approached each speaker boldly for a handshake and a photo, making sure to document the event. Upon returning home, I plan to review today’s insights to avoid forgetting them by tomorrow.

It was a pleasant day filled with unexpected gains.

我是展柜大小姐章娅妮，来自东莞鑫峰展柜厂，30年来我们厂只做类似于卡地亚珠宝这样的奢侈品展柜和道具。

100多个国内外品牌授权我们厂制作展柜和道具，虽然我们贵一点，但是品质堪比卡地亚。

既能做钟表、珠宝、博物馆等展柜，又能做陈列道具的工厂，这样的工厂，在国内没有第二家。

我已经用自己的姓名“章娅妮”注册了展柜品牌，这代表了我此生不转行。

做了不称心的展柜，应该来鑫峰厂试试。

手机/微信：17688026138

联系人：章娅妮

地址：中国广东省东莞市企石镇永发工业区环企大道42号之一

I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.

More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.

Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.

I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.

Do not satisfactory display case, should come to Xinfeng factory to try.

Tel/wechat: 17688026138

Contact: Zhang Yani

Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province，China.