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【403大小姐说展柜】低质低价的展柜咨询,不回复了,今天 95后珠宝二代的高端订单来了

周一有2个好消息,一个是广州柜台发货前结清了尾款,尤其我们做互联网生意,款清发货是约定俗成的规定,另一个好消息是浙江的新客户预付了80%的定金。


我们工厂也有筛选客户的标准,第一他要能够付得起款,第二要对品质有极高的要求,这才是客户,两者顺序不可颠倒。


有些客人咨询我说:“我就想要个质量一般的展柜,用个2-3年就扔了,价格能不能给优惠一些。“


这样的咨询我一般都不回复了,低质低价的制作方法一定要放弃,对品质没有要求只要价格低的客人也一定要放弃,对工厂没有帮助,也失去了一批想要高质量展柜的客户,得不偿失啊。


鑫峰展柜厂已有30年,只做卡地亚品质的展柜,80%的客户是各行业前10强企业。其实工厂是不太缺客户和业务的,哪怕每年都不增加客户,只要服务好老客户和转介绍的客户,也一样够生存。


如果一定要增加新客户,那他一定是对品质有极高要求至少是对标国内一线标准,这样才可以合作的顺利。


这次这位浙江95后的客户也是,家里长辈也是从事翡翠行业几十年,打下了非常好的基础,虽然父辈给了非常大的帮助,但她自己也不服输,一定要把翡翠生意做好,从开店设计装修到翡翠的包装设计,都是自己亲自过目。


投资千万打造一家当地中心区天花板级别的翡翠店铺,其实跟我的理念也很相似,服务最高端最优质的客户,要做就要做最好的,去年有个数据中国有5亿中产阶级,国内的消费市场是非常大的,尤其是翡翠这种奢侈品,该买的人始终不受影响。


我们在网上相识,大体了解了一个星期,她马上买了机票从浙江飞到深圳,再到我们东莞的工厂,高效行事。现在能愿意上门,尤其是相隔一千多公里的“门”,不是有心合作,是一定不会来的。


来了工厂之后,客人要看到是实实在在的工厂就放心一大半,再去车间看看品质,更加放心了。下午就开始对接施工图、选材质、核对尺寸。


来工厂看过的90%客户都会成为回头客下单,瑞士、深圳、马来西亚,3家上市公司来验货验厂都是非常满意的,并且保持了长期的合作,还有国内迪士尼漫威、开走、飞亚达等近百品牌也都是授权鑫峰定制展柜,客人还有什么理由不下单呢?


做了不称心的展柜,欢迎来鑫峰厂试试。

On Monday, we have two pieces of good news. The first one is that the customer in Guangzhou has settled the outstanding payment before the counter shipment, which is a common practice in our internet business to ensure payment clearance before shipping. The second piece of good news is that a new client from Zhejiang has prepaid 80% of the deposit.


Our factory has certain criteria for selecting clients: firstly, they must be capable of making payments; secondly, they must have extremely high requirements for quality. These two conditions are non-negotiable and cannot be reversed in order.


Sometimes, customers inquire, "I just want a display cabinet with average quality, to be used for 2-3 years and then discarded. Can you offer some discounts?"


For such inquiries, I usually do not respond. It's crucial to abandon the approach of producing low-quality goods at low prices. Clients who only care about low prices without any regard for quality should also be abandoned. This is detrimental to the factory and loses us a group of customers seeking high-quality display cabinets, which is a loss in the long run.


XinFeng Display Cabinet Factory has been in operation for 30 years, focusing solely on producing Cartier-quality display cabinets. Over 80% of our clients are among the top 10 companies in various industries. In fact, the factory is not short of customers or business. Even if no new customers are added each year, as long as we serve existing customers well and attract referrals, it will be sufficient for survival.


If there is a need to add new customers, they must have extremely high requirements for quality, at least meeting domestic first-class standards, to ensure smooth cooperation.


This time, the young female client from Zhejiang, born in the mid-90s, comes from a family with decades of experience in the jade industry, laying a solid foundation. Despite receiving significant support from her elders, she is determined to excel in the jade business. From store design and decoration to jade packaging, she personally oversees every detail.


Investing tens of millions to create a top-tier jade shop in the central area of her hometown aligns closely with my philosophy—serving the most premium and high-quality customers, aiming for the best. According to last year's data, China has 500 million middle-class individuals, indicating a vast consumer market, especially for luxury items like jade, which remain unaffected by economic fluctuations for those willing to purchase.


We met online and got to know each other over a week. She promptly booked a flight from Zhejiang to Shenzhen and then visited our factory in Dongguan, demonstrating efficient action. If someone is willing to travel over a thousand kilometers to visit, it’s clear they are genuinely interested in cooperation.


Upon arriving at the factory, seeing the actual facility reassures the customer to a great extent. Visiting the production line to inspect the quality further increases their confidence. In the afternoon, we started to coordinate construction drawings, select materials, and verify dimensions.


90% of customers who visit the factory become repeat buyers. Three listed companies from Switzerland, Shenzhen, and Malaysia have inspected the factory and products and expressed high satisfaction, maintaining long-term cooperation. Additionally, nearly a hundred brands, including Disney Marvel, Kaizou, and Feiyada, have authorized XinFeng to customize display cabinets. With such credentials, what reason would a customer have not to place an order?

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我是展柜大小姐章娅妮,来自东莞鑫峰展柜厂,30年来我们厂只做类似于卡地亚珠宝这样的奢侈品展柜和道具。


100多个国内外品牌授权我们厂制作展柜和道具,虽然我们贵一点,但是品质堪比卡地亚。


既能做钟表、珠宝、博物馆等展柜,又能做陈列道具的工厂,这样的工厂,在国内没有第二家。


我已经用自己的姓名“章娅妮”注册了展柜品牌,这代表了我此生不转行。


做了不称心的展柜,应该来鑫峰厂试试。


手机/微信:17688026138


联系人:章娅妮


地址:中国广东省东莞市企石镇永发工业区环企大道42号之一


I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.


More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.


Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.


I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.


Do not satisfactory display case, should come to Xinfeng factory to try.


Tel/wechat: 17688026138


Contact: Zhang Yani


Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province,China.


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