照理来说，做展柜的客户是不需要这么多的，我一直想着一年365天，一天有一个客户加我，其中再成交10%的客户就可以了。

可是最近不知道是我的荷花效应来了还是怎么的，几乎每天都7-10个新客户咨询我展柜的事。

让我有一些招架不住。当然，10个客户里面不是都成交的，很多也只是咨询。光是咨询，回答问题，就是一大项工作。

但是咨询的多了，也有一个好处，能更明白客户的需求点在哪儿，他们关心的事情，而且对我自己展柜知识的积累又多了一些，所以回答问题也是强迫自己学习的一个途径。

昨天，我正好都没出门，所以可以把所有的新客户都统计了一下，一共是7个，平常因为经常出门不是在工厂待着，就没办法很好的记录下来，接个电话转头就忘了。

7个新客户，如果是在线下去认识，不知道要多久时间要废多少心力才能认识，而现在电子产品这么发达，可以让我一天时间接触到天南海北的客户，而且几乎没费力气，感谢自己生在了一个这么好的年代。

他们每个人都是有不同的需求：

①有在云南开珠宝店的

②还有对朝鲜贸易需要在国内找工厂

③广州一个手表品牌找制作高端包装盒的

④广州的贸易公司，经常参珠宝展，原本自己有个工厂，经营不善倒闭，这才重新找供应商

⑤东莞桥头一家公司做展厅

⑥北京王府井药店

手表、珠宝展柜和包装盒这些是我们工厂专业擅长的产品，真正的准客户。像药店之类的店铺，几乎最后是不会找我们制作的，一个是他们对药店的展柜品质要求不高，因此有很多厂可以做，而且价格低廉，拼价格，向来不是我的长项。

其实加了客户之后，发完我的基本资料，要给客户消化一下，因为我们可以同时添加这么多客户，那客户也可以同时找3家工厂，货比三家太正常了。所以不得太着急，让他们看看我的资料、视频、朋友圈，甚至是观察一段时间再接触，反而成功率更高。

每天能有7个新客户添加咨询已经是一件了不得的事情，展柜是一个小众行业，需要的人相比卖皮鞋卖家具的真是九牛一毛，所以我从来不抱太多希望在客户的数量上，而是在客户的质上，踏踏实实做好每一个展柜，赚钱应该是可以的。

做了不称心的展柜，应该找章娅妮试试。

Lately, I've been reflecting on the dynamics of my client base in the display cabinet industry. Ideally, one new client per day out of 365 days a year, with a 10% conversion rate, would be sufficient for business sustainability. However, recently, it seems as if a surge in interest has occurred—perhaps what some might call the 'Lotus Effect'—resulting in 7 to 10 new clients consulting me daily about display cabinets. This influx has been overwhelming at times.

Of course, not all inquiries lead to sales; many are merely seeking information. Yet, responding to these consultations represents a significant workload. On the positive side, increased consultations provide deeper insights into client needs and concerns, while also enriching my own expertise in display cabinets. Thus, answering questions compels me to continuously learn and improve.

Yesterday, I stayed home and took the opportunity to tally all new clients, which amounted to seven—a task usually hindered by my frequent travels and factory visits that often result in forgotten calls and missed records. To meet seven new clients in person would typically require considerable time and effort, yet thanks to advanced electronic communication tools, I can connect with clients from all corners of the country within a single day, with minimal exertion. I am grateful for living in such an era of technological advancement.

Each client brings unique requirements:

1.A jewelry store owner in Yunnan

2.A trader looking for a domestic factory for North Korean trade

3.A watch brand in Guangzhou seeking high-end packaging boxes

4.A Guangzhou-based trading company, regular participant in jewelry exhibitions, now searching for a new supplier after their previous factory went bankrupt

5.A company in Dongguan's Qiaotou town requiring an exhibition hall

6.A pharmacy in Wangfujing, Beijing

Our factory specializes in products like watch and jewelry display cabinets and packaging boxes, making these inquiries particularly relevant. Conversely, businesses like pharmacies rarely become our clients due to their lower quality requirements and price sensitivity, areas where we do not compete.

After adding new clients and sending them basic information, it's important to give them time to process the details. Clients may simultaneously contact multiple factories for comparison, which is standard practice. Therefore, rushing the decision-making process is unwise. Allowing clients to review our materials, videos, social media posts, or even observe us for a period before engaging further can actually increase the likelihood of successful conversions.

Having 7 new clients consulting daily is already remarkable given the niche nature of the display cabinet industry. Compared to industries like footwear or furniture, the demand for display cabinets is significantly smaller. Thus, I focus less on the quantity of clients and more on their quality, diligently crafting each display cabinet to ensure profitability.

For those unsatisfied with their current display cabinets, perhaps consulting Zhang Yani could be beneficial.

我是展柜大小姐章娅妮，来自东莞鑫峰展柜厂，30年来我们厂只做类似于卡地亚珠宝这样的奢侈品展柜和道具。

100多个国内外品牌授权我们厂制作展柜和道具，虽然我们贵一点，但是品质堪比卡地亚。

既能做钟表、珠宝、博物馆等展柜，又能做陈列道具的工厂，这样的工厂，在国内没有第二家。

我已经用自己的姓名“章娅妮”注册了展柜品牌，这代表了我此生不转行。

做了不称心的展柜，应该来鑫峰厂试试。

手机/微信：17688026138

联系人：章娅妮

地址：中国广东省东莞市企石镇永发工业区环企大道42号之一

I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.

More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.

Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.

I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.

Do not satisfactory display case, should come to Xinfeng factory to try.

Tel/wechat: 17688026138

Contact: Zhang Yani

Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province，China.