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愉快的周一又开启了,7月15号和16号周末两天我的老师到工厂来,针对我的情况一对一的辅导,平均一个月我们会学习2天。没想到周末学习的效率特别好,早晨9点多开始可以头脑风暴2个小时,解决我非常多的困惑,因为周末相对来说电话干扰会很少,而且工厂周日是休息日,所以可以全心全意专注投入在学习上,于是老师也建议每个月就把辅导定在周末两天。
昨晚上快凌晨的时间了,湖南的一位客户给我发VX:
“我这边有展柜要做,到时候把尺寸全部给你”
这位客户是我们6月30号认识的,当时电话简短沟通了一会,他有展柜的需求,因此才会找到我,但是详细的他要等效果图都画好。于是就先加个VX,直到昨天,他又重新联系到我。
但是开口第一句就是:“你们展柜价格多少”?
以前有个做钢材的工厂老板也跟我分享他这个苦恼,他说在电话、旺旺、微信、QQ的这个业务使用过程当中,许多客户一开口就是问价格,然后呢,每当他回答一个价格,客户马上也回他3个字:
“太贵了”
然后他们就结束了交谈。
这样的情况,我也经常遇到,但是我从来不报价,很多客户他不了解你和你的产品,可以说是没有一点信任基础,没礼貌的客户甚至在得到价格之后连一句“谢谢”都没有直接把你给拉黑了。
我跟这位湖南的陈生说,我们工厂走过30年,一直以来都是做高标准的展柜和陈列道具的,现在像我们这样的工厂很少的。30年都是做高标准的展柜,而且工厂有专业的全职设计师会收设计费,我们不做便宜的展柜。你是要做高质量的吗?高质量就意味着价格高。
陈生告诉我,他是做装修公司的,之前都在江西采购展柜,比如那些眼镜店啊,那些美容院啊,那些展柜都是在江西发货过来的。它太远了,有时候也有点损耗,就破坏那些东西。所以这次想找近一点的工厂制作并且质量要好的。等他把图纸出好,总共90多个平方的店铺,再发给我看。
我又说,展柜它不像方便面、矿泉水这样的日用品随便都有一个标准价格,它是一个工业品,工业品的价格关于它的全面制作质量,在双方不了解不信任的基础下去报价,那是对双方都不负责,而且200%都不会成交,见光死。
做的不称心的展柜,来鑫峰展柜厂试试。
Another pleasant Monday has begun. On the weekend of July 15th and 16th, my mentor visited the factory to provide personalized coaching for my situation. We typically dedicate two days each month to learning. Surprisingly, the efficiency of studying over the weekend was excellent. Starting at 9 AM, we brainstormed for two hours, resolving many of my concerns. Because weekends generally have fewer interruptions and the factory is closed on Sundays, we could focus entirely on learning. As a result, my mentor suggested setting the monthly coaching sessions on weekends.
Late last night, a client from Hunan sent me a message on WeChat:
"I need some display cabinets made; I'll send you all the dimensions later."
This client first contacted us on June 30th. We had a brief conversation over the phone, where he expressed interest in display cabinets but wanted to wait until the designs were finalized. He added me on WeChat and reconnected yesterday.
His first message was: "What's the price for your display cabinets?"
A steel factory owner once shared a similar frustration with me. He mentioned that during business interactions via telephone, Alibaba's messaging system, WeChat, and QQ, many clients immediately inquire about prices. Whenever he provided a quote, the client would respond with three words:"Too expensive."And the conversation would end there.
I frequently encounter such situations, but I never provide quotes upfront. Many clients do not understand our business or products and have no foundation of trust. Some impolite clients might block you without even saying "thank you" after receiving a price.
To this client, Mr. Chen from Hunan, I explained that our factory has been operating for 30 years, consistently producing high-standard display cabinets and fixtures. There are very few factories like ours today. Our factory employs professional full-time designers who charge for their design services, and we do not produce cheap display cabinets. I asked him if he was looking for high-quality cabinets, noting that high quality means higher prices.
Mr. Chen informed me that he runs a construction company and previously sourced display cabinets from Jiangxi for projects like opticians and beauty salons. The distance sometimes caused damage during shipping. Therefore, he wanted to find a nearby factory that could produce high-quality cabinets. Once he finalized the designs for his 90-square-meter shop, he would share them with me.
I reiterated that display cabinets are not like everyday items such as instant noodles or bottled water, which have standard prices. Display cabinets are industrial products, and their prices depend on their comprehensive quality. Quoting without mutual understanding and trust is irresponsible and almost certainly leads to no deal.
我是展柜大小姐章娅妮,来自东莞鑫峰展柜厂,30年来我们厂只做类似于卡地亚珠宝这样的奢侈品展柜和道具。
100多个国内外品牌授权我们厂制作展柜和道具,虽然我们贵一点,但是品质堪比卡地亚。
既能做钟表、珠宝、博物馆等展柜,又能做陈列道具的工厂,这样的工厂,在国内没有第二家。
我已经用自己的姓名“章娅妮”注册了展柜品牌,这代表了我此生不转行。
做了不称心的展柜,应该来鑫峰厂试试。
手机/微信:17688026138
联系人:章娅妮
地址:中国广东省东莞市企石镇永发工业区环企大道42号之一
I am Ms. Zhang Yani, from Dongguan Xinfeng Showcase Factory. For 30 years, our factory has only made luxury showcase and props similar to Cartier jewelry.
More than 100 domestic and foreign brands authorize our factory to make display cases and props, although we are a little more expensive, but the quality is comparable to Cartier.
Both can do watches, jewelry, museums and other display cases, but also can do display props factory, such a factory, there is no second in the country.
I have registered the showcase brand with my own name "Zhang Yani", which means that I will not change my career in this life.
Do not satisfactory display case, should come to Xinfeng factory to try.
Tel/wechat: 17688026138
Contact: Zhang Yani
Add: No. 42 Huanqi Road, Yongfa Industrial Zone, Qishi Town, Dongguan City, Guangdong Province,China
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